Beats Unveils Powerbeats2, Its First Wireless Earphones

Beats Electronics has unveiled the new Powerbeats² Wireless, the company's first wireless earphones. Designed for athletes, Powerbeats² Wireless delivers Beats’ sound in a lightweight, durable, and sweat resistant package. Freedom from wires allows you more flexibility when working working out, while the redesigned earhooks provide better comfort and fit.

“To me this product represents the intersection of sports and music,” said Beats president Luke Wood. “This is Beats, superior technology and design with premium sound quality. But most importantly, the Powerbeats² Wireless are designed to serve as a tool for athletes at all fitness levels, whether you’re LeBron James in training or just out for a morning run.”




Inspired by LeBron James, Powerbeats² Wireless earphones offer IPX4 sweat and water resistance, a rechargeable battery with 6 hours of non-stop playback, Bluetooth connection, signature sound, and superior design.

"As one of the co-creators of Powerbeats, I am so proud of how the product continues to evolve and transform the athlete experience with music. There's nothing else out there that delivers this brand of high quality sound during an intense workout, and these new Powerbeats² Wireless take it to a whole new level," said NBA all-star LeBron James. "Music is one of my main motivations when I work out, and I know others can relate because music takes people to a different place that inspires more energy and focus. Ultimately, music and athletic performance are one, and through this partnership with Beats, we continue to push that envelope in every way possible."

● Design: Don’t let sweat stop you. Powerbeats² Wireless earphones are IPX4 sweat and water resistant from the earbuds to the flat tangle free cable wrap around, with RemoteTalk control for a no-slip grip when changing volume, switching tracks, and making hands-free calls. Designed to perform, the wireless earphones are lightweight and compact with flexible earhooks, providing a comfortable and secure fit. When not in use, there is a hard shell case to keep them safe.

● Power Management: From the street to the court, Powerbeats² Wireless gives you the freedom to take your workout anywhere. Wireless Bluetooth connectivity gives you the ability to connect up to 30 feet from your Bluetooth-enabled device, and a rechargeable battery with 6-hour playback gives you the power to endure to the end. If you’re on empty, a 15-minute quick charge delivers an extra hour of non-stop playback.


● Color: The Powerbeats² Wireless earphones will be available in black, red and white.



Powerbeats² Wireless earphones retail for $199.95 and will be available to order at the link below and at select resellers in June. The earphones will be widely available in July 2014 at authorized Beats retailers.

Apple officially announced that it's acquiring Beats Music and Beats Electronics on May 28th, 2014.

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