Apple iPad Led Mobile Black Friday Shopping [Infographic]
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Posted November 25, 2012 at 6:48pm by iClarified
IBM has released a benchmark infographic that examines Black Friday commerce trends.
Highlights: ● Online sales increased 20.7% ● Shopping peaked at 11:45 EST ● Average order value was $181.22 ● Mobile sales accounted for 15.3% of online sales ● 9.8% of mobile purchases were made on the iPad ● 8.7% of mobile purchases were made on the iPhone ● 5.5% of mobile purchases were made from an Android device.
Take a look at the full infographic below...
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