Apple Announces 'Meet with App Store Experts' Online Event: February 28 - April 13, 2023

Apple has announced a 'Meet with App Store Experts' online event for developers that will take place from February 28 to April 13, 2023.

Want to make your product pages even better? Have questions about in-app events or implementing subscriptions? Connect with App Store experts and learn how you can make the most of these features. Discover how to attract new customers, test marketing strategies, optimize subscriptions, and so much more. Live presentations with Q&A will be held in multiple time zones and languages.

Sessions
● Measure and improve acquisition with App Analytics
Learn how App Analytics can help you better understand user acquisition, so you can make data-informed decisions. Explore ways to find out where your users are coming from and review definitions of key metrics. We'll also discuss how peer group benchmarks and other features can help improve your acquisition strategy.


● Get started with app discovery and marketing
Learn how you can improve the discovery of your app on the App Store. We'll explore the different ways people find apps on the App Store and show you how to make your own app more discoverable. Get to know the elements of a great product page, the role of search, referral traffic, and promotional features you can use to encourage new downloads.

● Use Game Center to boost discovery and engagement
Explore how Game Center, Apple's social gaming network, helps players discover and engage with your game. Learn about Game Center and App Store features that can help you connect with new players and keep them coming back, as well as Apple technologies designed to deliver powerful gameplay experiences.

● Optimize subscriptions for success: acquisition
Learn how you can acquire subscribers and grow your business using App Store features. We'll explore subscriber acquisition strategies, share implementation best practices, and show you how to integrate these processes into your app for success.

● Get started with in-app events
Discover how you can highlight your app or game's content on the App Store. We'll take you through the in-app events feature, as well as provide tips and best practices for helping people discover content or events within your app.


● Make the most of in-app events
Discover how you can highlight your app or game's content on the App Store. We'll take you through best practices, provide data-based recommendations, and share success stories from developers who have used in-app events to grow their business.

● Get started with product page optimization
Help make your App Store product page even more relevant and effective with product page optimization. We'll explore details of the feature, take you through the setup process in App Store Connect (including how to test different app icons, screenshots and app previews), and share testing strategies to help you get started with your product page optimization efforts.

● Make the most of product page optimization
Learn how to get more from your product page optimization tests. We'll explore best practices, provide data-based recommendations, and share success stories from developers who have used product page optimization to make their App Store product pages even more relevant and effective.

● Get started with custom product pages
Learn how you can create additional versions of your App Store product page and showcase different features or content within your app. We'll explore how you can create pages for a specific aspect of your app or a specific audience, show you how to set it up in App Store Connect, and highlight strategies for success.

● Make the most of custom product pages
Discover how you can maximize the effectiveness of your custom product pages on the App Store. We'll cover best practices, provide data-based recommendations, and share success stories from developers who have used custom product pages to reach specific audiences.

Availability:
Registration is open to members of the Apple Developer Program at the link below.

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