PressReader Turns the iPhone Into a Newspaper Kiosk

NewspaperDirect has launched an iPhone version of its popular PressReader application. Using the iPhone PressReader application, millions of iPhone and iPod Touch users can now download their favorite daily read from a selection of more than 1,300 newspapers and magazines available on PressDisplay.com, the world’s biggest online newspaper kiosk.

PressReader is the easiest way to view offline the hundreds of publications available on PressDisplay.com, in a convenient, portable format. Optimized for iPhone and iPod Touch, PressReader lets users flip through pages just as they would browse a real newspaper, and then zoom in to view any article or photograph in stunning clarity. PressReader lets news fans:

• Easily navigate publications using thumbnails or tables of contents
• View full graphics or easy-to-read text views
• Access on-demand audio
• Search online across newspaper titles and select the title you wish to download
• Jump to next page using article hyperlinks
• Share articles by email


iPhone Application
The PressReader iPhone application and (during November) the first seven titles are free downloads from the iTunes App Store. Then, for the price of a local newspaper on the street, users can download any of the growing list of prestigious international and national titles PressReader has to offer, wherever they are, including: The Washington Post, New York Post, Globe and Mail, National Post, The Guardian, Daily Mail, International Herald Tribune, The Australian, Gazeta Wyborcza, Corriere della Sera, Bangkok Post, and Kommersant, to name just a few.

PressReader presents publications as full-content digital replicas in their original layout. Every article, advertisement, crossword puzzle and cartoon is presented in its original context in the paper.

“Other news applications for the iPhone offer limited website access or a reduced version of the publisher’s content, whereas PressReader delivers your favorite publication in its entirety and original layout; it’s just like reading the paper,” said Alex Kroogman, CEO of NewspaperDirect. “We’re continually enhancing PressReader for iPhone, and we’re looking forward to offering the application on new devices Apple might announce such as the highly anticipated Apple tablet.”

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