Highlights From Apple's 2012 Annual Report

Apple's Annual Report reveals Scott Forstall's new title, an increase in research and development, and a large increase in employees.

You can read the full report here.

TNW posts some highlights:


Highlights:
● CFO Peter Oppenheimer appointed as Principal Accounting Officer.
● Scott Forstall's new role is Special Advisor to the Chief Executive Officer.
● Research and development expense was $3.4 billion, $2.4 billion, and $1.8 billion in 2012, 2011, and 2010, respectively. That’s an increase of $1B in the last year alone, its biggest ever.
● As of September 29, 2012, Apple had approximately 72,800 full-time equivalent employees and an additional 3,300 full-time equivalent temporary employees and contractors. Compare that to 60,400 in 2011.
● Approximately 42,400 of those full-time employees worked in Apple Retail.
● In 2011, Apple held 13.2M square feet of building space, in 2012, that grew to 17.3M.
● Apple increased its acreage of land from 584 to 1,77 acres, presumably for expansion. This is in addition to the 2.6M square feet dedicated to its new headquarters. Part of that space was dedicated to new data centers in Maiden, NC and Pineville, Oregon.
● Apple opened 33 new retail stores during 2012, 28 of which were outside the U.S., ending the year with 390 stores open compared to 357 stores at the end of 2011.
● Average revenue per store increased 19% to $51.5 million in 2012 compared to $43.3 million in 2011.
● Apple Retail accounted for 12% and 13% of the Company’s total net sales for 2012 and 2011, and 15% in 2010.
● Net sales in the Asia-Pacific region increased $10.7 billion or 47% during 2012, mostly due to the iPhone.
● Net sales in Japan increased $5.1 billion or 94% during 2012 compared to 2011.
● Apple spent $9.5B for product tooling and its manufacturing processes alone in 2012. That’s more than Intel spent last year. It also has obligations of $948M for more tooling and manufacturing machinery for a total of $10.3B. It expects to spend a bit less in 2013, around $10B.

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