Starbucks Releases 'Cup Magic' iPhone App for the Holidays

Starbucks has released a new app for the holidays that uses augmented reality to bring five Starbucks characters to life.

Let's bring the season to life with the Starbucks Cup Magic app! Use the app to find and scan all five Starbucks Holiday Characters – on Red Cups, Christmas Blend bags, in-store and more – and watch as they magically come to life through augmented reality on your mobile device. Who knows what holiday magic you'll discover…

The app will also keep you up-to-date on the latest holiday offers and events from Starbucks. And when the holidays are over you'll be prompted to install an updated edition just in time for some Valentine fun.


Features:
• Experience:
Find Starbucks holiday characters, scan them using the Starbucks Cup Magic app and watch them come life and create some holiday magic.

• Character Gallery:
Track each character as you find and bring them to life. Characters include: Carolers, Skater, Sledder and Dog, Fox and Squirrel.

• eGift:*
Send an instant Starbucks Card eGift using the Starbucks Cup Magic app. Because it's never too late to give everyone on your list a delicious treat from Starbucks.

• Holiday Offers:
We'll keep you up-to-date with notifications featuring the latest holiday offers and events from Starbucks.



You can download Starbucks Cup Magic from the App Store for free.

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