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There is Now an iPhone for Every Budget [Chart]

There is Now an iPhone for Every Budget [Chart]

Posted October 11, 2011 at 4:05pm by iClarified
Horace Dediu at Asymco notes that the iPhone is now available as five different variants with 10 different price points.

Including all the pricing options It's a very regular pattern. It reminds me of the iPod which, at one time was sold at every $50 increment point from $50 to $500. The logic behind this pattern is that "there is now an iPhone for every budget". Of course, as with any purchase decision, each of these price points has trade-offs. Considering product performance or in terms of option value, the buyer has many things to weigh.

Check out the chart below. Notice how perfectly staggered the price points are...


Read More [via Omar]


There is Now an iPhone for Every Budget [Chart]

There is Now an iPhone for Every Budget [Chart]
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Comments (3)
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Baxter
Baxter - October 11, 2011 at 9:29pm
It's the plan that kills you, not the price of the phone.
Adcpolo
Adcpolo - October 11, 2011 at 9:58pm
Then buy the phone without the plan...
Krisss
Krisss - October 12, 2011 at 11:41am
This charts only tell half a story. In the end the cheapest iPhone is the one without a plan...
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