Google, Intel, and Sony Team Up to Develop Google TV

Google and Intel have teamed up with Sony to develop a new platform called Google TV, according to the NYTimes.

The partners envision technology that will make it easy for users to navigate web applications such as Twitter and Picasa from their TV.

There are some existing solutions for television access to Web content; however, Google intends to open its platform, based on Android, to software developers. The company hopes developers will take to the platform as they did for the App Store and Android Marketplace.


A toolkit could be delivered to programmers within the next couple of months and hardware could appear as early as this summer.

Logitech will be providing the system with peripheral devices, including a remote with a tiny keyboard.

The NYTimes notes that while the companies would not comment on the project they do appear to be hiring for Android related jobs.

“Google wants to be everywhere the Internet is so they can put ads there,” said one of the people with knowledge of the project.


Notably, Google recently announced Google Reader Play, an experimental product that lets you access the best stuff in Reader using a format ideally suited for tablets and TVs

It has long been rumored that Apple will update its Apple TV offering with similar functionality; however, there have been no major improvements to the device in quite some time.

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