December 22, 2024
ChangeWave Publishes iPad Survey Results

ChangeWave Publishes iPad Survey Results

Posted March 5, 2010 at 1:31pm by iClarified
ChangeWave has published its latest survey results showing a large wave of pre-launch demand for the iPad.

Notably the current pre-launch demand for the new iPad is greater than the pre-launch demand for the original iPhone.

More than a quarter of customers who just purchased an e-book reader say they'd have bought the Apple iPad if it had been available at the time of purchase. Furthermore, 40% of customers who intend to buy an e-book reader in the near future say they will buy an iPad.


"In particular, while a handful of e-Reader manufacturers -- most prominently Amazon -- clearly have a major head start," ChangeWave said, "the survey findings show the iPad is poised to profoundly shake up this market."

"While the iPad launch is likely to strengthen overall e-Reader demand, the survey suggests Amazon and its competitors could well find themselves relegated to playing catch-up within just a few quarters if they don't preemptively move quickly to upgrade their own e-Reader products," the analysis firm surmised.

The top planned uses for the iPad are Internet surfing, checking email, and reading e-books.

Take a look at the charts below for more details....


[via AppleInsider]


ChangeWave Publishes iPad Survey Results

ChangeWave Publishes iPad Survey Results

ChangeWave Publishes iPad Survey Results

ChangeWave Publishes iPad Survey Results

ChangeWave Publishes iPad Survey Results

ChangeWave Publishes iPad Survey Results

ChangeWave Publishes iPad Survey Results
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