Apple dropped to fifth place in worldwide PC shipments last quarter, according to a preliminary report from IDC.
In the second quarter of 2016, worldwide PC shipments totaled 62.4 million units. That's a year over year decline of 4.5%.
"The PC market continues to struggle as we wait for replacements to accelerate, along with some return of spending from phones, tablets, and other IT," said Loren Loverde, vice president, Worldwide PC Trackers & Forecasting. "Our long-term outlook remains cautions. However, the strong results in the U.S. offer a glimpse of what the market could look like with pockets of growth and a stronger overall environment. It's not dramatic growth, but it could push the market into positive territory slightly ahead of our forecast for 2018."
"As expected, the start of the peak education buying season helped generate large Chromebook shipment volumes in the U.S.," stated Linn Huang, research director, Devices & Displays. "A somewhat unexpected boost came from intensified inventory pull-in as cautious channel players, who had been working to pare down inventory over the last several quarters, opened up inventory constraints a bit. This was likely a one-time shipment boost to bring aggregate inventory levels back to market equilibrium. The larger story remains whether an early wave of enterprise transition to Windows 10 could help close out a 2016 that is increasingly looking stronger in the U.S."
Apple shipments experienced a decline over last year as customers wait a refresh of its lineup. Specifically, there have been rumors that the company will unveil a new MacBook Pro with an OLED touch bar. In the year ago quarter, Apple captured 7.4% of all PC shipments. This year, Apple shipments declined 8.3% to 7.1% in Q2. That just behind Asus at 7.2%.
Take a look at the chart below for more details...
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In the second quarter of 2016, worldwide PC shipments totaled 62.4 million units. That's a year over year decline of 4.5%.
"The PC market continues to struggle as we wait for replacements to accelerate, along with some return of spending from phones, tablets, and other IT," said Loren Loverde, vice president, Worldwide PC Trackers & Forecasting. "Our long-term outlook remains cautions. However, the strong results in the U.S. offer a glimpse of what the market could look like with pockets of growth and a stronger overall environment. It's not dramatic growth, but it could push the market into positive territory slightly ahead of our forecast for 2018."
"As expected, the start of the peak education buying season helped generate large Chromebook shipment volumes in the U.S.," stated Linn Huang, research director, Devices & Displays. "A somewhat unexpected boost came from intensified inventory pull-in as cautious channel players, who had been working to pare down inventory over the last several quarters, opened up inventory constraints a bit. This was likely a one-time shipment boost to bring aggregate inventory levels back to market equilibrium. The larger story remains whether an early wave of enterprise transition to Windows 10 could help close out a 2016 that is increasingly looking stronger in the U.S."
Apple shipments experienced a decline over last year as customers wait a refresh of its lineup. Specifically, there have been rumors that the company will unveil a new MacBook Pro with an OLED touch bar. In the year ago quarter, Apple captured 7.4% of all PC shipments. This year, Apple shipments declined 8.3% to 7.1% in Q2. That just behind Asus at 7.2%.
Take a look at the chart below for more details...
Read More