November 19, 2024

Vevo Launches New Native App for the Apple TV

Posted February 11, 2016 at 3:27pm by iClarified · 8247 views
Vevo has announced a new native tvOS app for Apple TV. The app is part of the company's effort to deliver the best cross-platform music video experience.

Vevo brings the smooth experience of the new mobile app and customizes it for the best lean-back experience. The Spotlight section autoplays so that a user can put down the remote and instantly enjoy a stream of music videos curated to their individual tastes. The audience can also easily navigate through the app to see top videos by genre; search for individual artists and videos; and select new favorite artists. Playlists and favorites will sync seamlessly among devices. Users can add or remove artists from their favorites list on their mobile or tvOS app; and modify playlists on the desktop and mobile versions of Vevo. These changes are then instantly updated across platforms.

“Artists and audiences deserve great music video experiences, whether on mobile devices or connected TVs,” said Erik Huggers, CEO, Vevo. “The launch of our new Apple TV app represents an important milestone for Vevo. We continue to invest in what we believe is the premium platform for music videos and related original content.”

The new tvOS app is now available to download on the Apple TV App Store.

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