Apple Will Reject Apple Watch Apps Whose Primary Function is Telling Time

Posted April 28, 2015 at 6:30pm by iClarified · 9362 views

Apple has updated its App Store Review Guidelines to indicate that it will reject Apple Watch apps whose primary function is telling time.

10.7 - Watch Apps whose primary function is telling time will be rejected

Currently, Apple doesn't allow third-party watch faces but that may change in the future. You can however customize the pre-installed watch faces.