FCC Ruling Could Pave Way for Apple TV Service

The FCC is considering a change in the definition of a 'multichannel video programming distributor' that could pave the way for Apple to launch its own television service, according to ZDNET.

It's been widely reported that Apple is having difficulty negotiating with broadcasters about content for its rumored television. Now a FCC ruling could make things a lot easier.

Currently, MVPDs have been limited to companies like Comcast, DirecTV and Verizon. However, the FCC is considering allowing companies like Hulu or Netflix to fall under that definition. That means that they would have a right to distribute programming that they would currently have to negotiate contracts for.


The ultimate ruling could play a huge factor in what Apple could deliver in addition to a new television set, which is already rumored to be in pilot production. Rather than going to each channel and attempting to negotiate - or, according to some, bully - it into a deal for programming, Apple could just offer a slew of channels like any cable provider. It could help spur the growing movement for "cord cutting" - people using online video services to replace their pay TV subscription.

Of course, the pay TV industry wants the FCC to move slowly on this since it would be very disruptive to its business.

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