AdWeek has taken the time to compile a gallery of all 84 iPhone TV ads thus far.
Without much fanfare, the iPhone campaign has surpassed its predecessor in terms of volume of work-"Get a Mac" lasted for 66 spots over four years, wrapping up its run in October 2009; the iPhone campaign is now entering its sixth year, and is up to 84 spots and counting. "Get a Mac" was beloved for its characters and wry humor. And while the iPhone work may lack that same level of charm-it is, at its heart, merely a series of product demonstrations-it is just as exquisitely produced and in many ways more varied. It's hard to think of a product that's had a greater impact on the culture in the past five years than the iPhone.
Check out the entire gallery at the link below...
Read More [via Oluf]
Ad 1: Hello
Ad 2: How To
Ad 3: Never Been
Without much fanfare, the iPhone campaign has surpassed its predecessor in terms of volume of work-"Get a Mac" lasted for 66 spots over four years, wrapping up its run in October 2009; the iPhone campaign is now entering its sixth year, and is up to 84 spots and counting. "Get a Mac" was beloved for its characters and wry humor. And while the iPhone work may lack that same level of charm-it is, at its heart, merely a series of product demonstrations-it is just as exquisitely produced and in many ways more varied. It's hard to think of a product that's had a greater impact on the culture in the past five years than the iPhone.
Check out the entire gallery at the link below...
Read More [via Oluf]
Ad 1: Hello
Ad 2: How To
Ad 3: Never Been