Piper Jaffray analyst Gene Munster spent Black Friday counting sales at the Apple Store. Here's what he found (relayed by FORTUNE).
● In eight hours, he (or his team) watched iPads and Macs walk out the door at the rate of 14.8 and 10.1 per hour, respectively.
● The 68% increase in iPad sales from 2010 he observed is lower than the 84% annual growth he's predicting for the quarter. He expects iPad sales overseas to make up the difference.
● The 23% increase in Mac sales he observed is in line both with the 25% he's predicting for the quarter and with the 19% increase NPD reported for the first month of the quarter.
Deutsche Bank analyst Chris Whitmore also checked with Apple Stores to find that 75% had sold out of one or more models of the iPhone 4S but quickly managed to replenish their stock with only 30% of stores reporting stockouts the following day.
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● In eight hours, he (or his team) watched iPads and Macs walk out the door at the rate of 14.8 and 10.1 per hour, respectively.
● The 68% increase in iPad sales from 2010 he observed is lower than the 84% annual growth he's predicting for the quarter. He expects iPad sales overseas to make up the difference.
● The 23% increase in Mac sales he observed is in line both with the 25% he's predicting for the quarter and with the 19% increase NPD reported for the first month of the quarter.
Deutsche Bank analyst Chris Whitmore also checked with Apple Stores to find that 75% had sold out of one or more models of the iPhone 4S but quickly managed to replenish their stock with only 30% of stores reporting stockouts the following day.
Read More