Sony is Also Working on a 'Different Kind of TV Set'

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Posted November 11, 2011 at 2:00am by iClarified

Sony chief executive Howard Stringer says that the company is working on a 'different kind of TV set', according to a WSJ report.

Howard Stringer, speaking at a breakfast hosted by The Wall Street Journal, said TV manufacturers, driven by their desire to rack up market share, have bred an intensely competitive market. As a result, they are scrambling to come up with a new generation of TV sets that will separate them from the pack and command premium prices.

"There's a tremendous amount of R&D going into a different kind of TV set," said Stringer. The CEO also added that he has "no doubt" that Steve Jobs was working on a television set.

"That's what we're all looking for," said Mr. Stringer. "We can't continue selling TV sets [the way we have been]. Every TV set we all make loses money."

Sony is expecting to report a loss of over $1 billion this fiscal year, in part due to its declining TV business.

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Sony is Also Working on a 'Different Kind of TV Set'

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ksider - November 13, 2011 at 5:57pm

And what can they do with a TV ?.
* You cannot make it 3D (because is a 2D flat surface
* You cannot change it because it depends on stuff (tv stations, standrds etc)
* Put the INTERNET into it (streaming, social, etc)? - that was done already.

Actually SONY pushed hard for the BluRay. So they did something post VHS.

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Buggsy2 - November 11, 2011 at 5:28am

Sony hasn't innovated since the Walkman.

Your uncle bob - November 11, 2011 at 7:06am

Umm I want a Betamax, gonna head over to blockbuster!

Nobo1 - November 13, 2011 at 7:32am

True... To think a decade I used their shit laptops... Never again -Mac all the way!

ksider - November 13, 2011 at 5:52pm

Apple hasn't since the iPod. (I consider iPhone an iPod you can use to phone home, and the iPad the big-screen iPod). If you see things like that, nothing happened since the transistor. - no new cars (same thing, 4-wheels, one engine), no new media (same thing, has a screen shows you stuff). The internet, that was not expected before WW2 when the transistor was invented.

Adcpolo - November 15, 2011 at 1:18am

What's the last thing you invented?!