November 14, 2024

BBC Launches Global iPlayer App for Europe

Posted July 28, 2011 at 12:52pm by iClarified · 6775 views
BBC is offering European users access to British TV programming with the launch of the new global BBC iPlayer app, available exclusively on iPad www.bbc.com/iplayer/tv.

"Based on the soaring success of the UK's pioneering BBC iPlayer service, the app combines technical innovation with editorial creativity to transport users to the heart of the BBC and British television and on a journey of discovery, wherever and whenever they want"

This brand-new video on demand subscription service, launching first in Western Europe, will deliver the award-winning programming upon which the BBC's history and heritage is built, to viewers in 11 markets. For €6.99 a month (or €49.99 for an annual subscription), the app will initially be available in Austria, Belgium, France, Germany, Italy, Luxembourg, The Republic of Ireland, The Netherlands, Portugal, Spain and Switzerland.

Subscribers will be able to access a rich selection of captivating English language programmes across eight genres: News Specials & Documentaries; Entertainment; Drama; Comedy; Science & Nature; Family & Kids; Music & Culture and Lifestyle. The app brings together classic comedies such as Fawlty Towers and Only Fools & Horses, thrilling drama series Sherlock, Luther and much loved Pride and Prejudice, recent episodes of the UK's famous soap EastEnders, global motoring phenomenon Top Gear, the Doctor Who archive and the adorable children's show Charlie & Lola. Hours of new programming will be added to the service every week, along with imaginatively themed collections curated from the BBC's extensive archive, including David Attenborough and the story of the Royal Family.

Designed to be intuitive and easy-to-use, a key feature of the app allows subscribers both to stream and to download shows for offline viewing for when they can't access Wi-Fi connectivity. The stylish and simple interface enables users to build a personal library of shows.

The global BBC iPlayer App is now available to download for free from the App Store in the launch markets on iPad at www.bbc.com/iplayer/tv.

The global version of the BBC iPlayer app launched today marks the start of a pilot phase for the service.

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