Apple is set to start serving its first iAd for the iPad today. The ad will be for the upcoming Disney blockbuster "Tron Legacy."
This is a preview of what Apple's mobile ad format will look like on the iPad, and the only iAd planned for Apple's tablet for this year, an Apple spokesman told Advertising Age.
Like its iPhone and iPod Touch predecessors, the first iPad iAd is chock-full of the rich graphics, touch navigation and video native to apps. The full-screen "Tron" ad, which will run in iPad apps such as TV Guide, includes close to 10 minutes of video, images from the movie, a theater locator with showtimes, and a preview of the movie soundtrack with the option to purchase on iTunes without leaving the ad. For the first time in any iAd, users will also be able to send email straight from within the ad.
MacStories has got some screenshots which you can view below...
Read More [via MacStories]
This is a preview of what Apple's mobile ad format will look like on the iPad, and the only iAd planned for Apple's tablet for this year, an Apple spokesman told Advertising Age.
Like its iPhone and iPod Touch predecessors, the first iPad iAd is chock-full of the rich graphics, touch navigation and video native to apps. The full-screen "Tron" ad, which will run in iPad apps such as TV Guide, includes close to 10 minutes of video, images from the movie, a theater locator with showtimes, and a preview of the movie soundtrack with the option to purchase on iTunes without leaving the ad. For the first time in any iAd, users will also be able to send email straight from within the ad.
MacStories has got some screenshots which you can view below...
Read More [via MacStories]