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There is a 40% Chance Apple Will Acquire Netflix [Citi]

There is a 40% Chance Apple Will Acquire Netflix [Citi]

Posted January 2, 2018 at 7:27am by iClarified
There is a 40% chance that Apple will acquire Netflix, according to a new report from Citi. Analysts Jim Suva and Asiya Merchant says that President Trump's cut in corporate taxes and the one-time allowance for companies to repatriate overseas cash will grant Apple a much larger war chest to buy companies.

"The firm has too much cash – nearly $250 billion – growing at $50 billion a year. This is a good problem to have," Suva and Merchant told clients. "Historically, Apple has avoided repatriating cash to the US to avoid high taxation. As such, tax reform may allow Apple to put this cash to use. With over 90% of its cash sitting overseas, a one-time 10% repatriation tax would give Apple $220 billion for M&A or buybacks."

It's estimated that Apple would only need a third of that to buy Netflix. The acquisition would also align with its recent content creation efforts.


According to Citi, Apple's second most likely acquisition target is Disney at around 25% probability; however, the investor note was written before Disney announced its Fox acquisition. Tesla is listed at around 5% likelihood.

Check out the chart below and let us know which of these companies you'd want Apple to acquire.

[via BI]


There is a 40% Chance Apple Will Acquire Netflix [Citi]


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Comments (9)
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justabrake
justabrake - January 3, 2018 at 9:31am
Monopoly - Apple wants it ALL
MUKAI
MUKAI - January 3, 2018 at 4:58am
So Netflix can be more expensive? No thanks if that happens I’m done with it. Then again T-Mobile has it for free anyways lol.
PerpetuallyBlue
PerpetuallyBlue - January 2, 2018 at 5:43pm
The first thing that comes to mind with that is price increase which would suck since many people do not have the budget to spend any more. I have had Netflix for about 11 years and this might kill it for me. However, it might mean a lot more quality programming and hopefully the better movies would be released faster without the ridiculous high price of iTunes.
jbiRd72
jbiRd72 - January 2, 2018 at 1:15pm
And they said it was gonna be Armageddon with Trumps tax plan. Dems the next Zeppelin. Like MySpace. Lol. Ha ha ha. Come on Netflix!!!!
PerpetuallyBlue
PerpetuallyBlue - January 2, 2018 at 7:07pm
No one is talking politics but yeah, as expected, it only benefited the companies and the rich. So you must be one of the rich ones. Meanwhile, Trump and Kim Jung Un might blow us all out of the face of the earth so it would not matter anyway.
D4xM4Nx
D4xM4Nx - January 2, 2018 at 10:12am
Electronic Arts is on the list... OMG what a huge mistake that would be. Makes perfect sense for Apple to buy Netflix, having access to their resources to improve its own, plus landing contracts with studios under better terms.
Bahn
Bahn - January 2, 2018 at 8:36am
Keep your shirt greedy hands of pure TESLA!!!!
John
John - January 2, 2018 at 8:28am
If Apple acquired Netflix it could allow Apple TV to become an even better more lucrative investment especially if Apple comes up with a Apple Media subscription that is both music and video. Tesla would be a good investment for both autonomous driver technology and battery science. Disney would be too big an acquisition but would help curtail copyright and licensing issues on content. Remember how long it took for iTunes to get Beatles music?
African-Techie
African-Techie - January 2, 2018 at 7:39am
I highly doubt Apple would buy Tesla, a company that's at the very pinnacle of its market at the moment. Elon Musk is still very much on his path to making electric vehicles mainstream. The future potential is just too high to cash out now. Finally, Netflix has a market cap of $83 Billion - that's not a decision Apple can just make overnight even if it were to venture into this business. I also think it goes against tradition (with the exception of the Beats acquisition) to buy small, relatively unknown companies and positioning a new feature/product for maximum competitive advantage. Although, Netflix is also not a new or only steaming business in the game where Apple is sorely lacking, so it would make very good sense for the "Apple TV" monicker is to be truly realised.
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