December 23, 2024
ASICS Acquires Runkeeper App

ASICS Acquires Runkeeper App

Posted February 12, 2016 at 4:08pm by iClarified
Runkeeper has announced that they've entered into a definitive agreement to be acquired by ASICS. Jason Jacobs, founder of Runkeeper, posted about the acquisition on Medium.

When we look ahead, it seems clear that the fitness brands of the future will not just make physical products, but will be embedded in the consumer journey in ways that will help keep people motivated and maximize their enjoyment of sport. By putting these two pieces together (digital fitness platform and world class physical products), you can build a new kind of fitness brand that has a deeper, more trusted relationship with consumers and can engage with them in a more personalized way.

Partnering with ASICS to fulfill this vision together makes a ton of sense. We both have deep roots in and focus on running as a core component of the fitness experience. There is strong alignment between our brands and core values. And from people using our Shoe Tracker feature in the app, we know that ASICS shoes are by far the ones that Runkeeper users run in the most!



Jacobs says not much will change for users but having access to ASICS' resources will help them move even faster.

You can download Runkeeper from the App Store for free.

Read More


ASICS Acquires Runkeeper AppASICS Acquires Runkeeper AppASICS Acquires Runkeeper App


ASICS Acquires Runkeeper AppASICS Acquires Runkeeper App
Add Comment
Would you like to be notified when someone replies or adds a new comment?
Yes (All Threads)
Yes (This Thread Only)
No
iClarified Icon
Notifications
Would you like to be notified when we post a new Apple news article or tutorial?
Yes
No
Comments
You must login or register to add a comment...
Recent. Read the latest Apple News.
RECENT
Tutorials. Help is here.
TUTORIALS
Where to Download macOS Sequoia
Where to Download macOS Ventura
AppleTV Firmware Download Locations
Where To Download iPad Firmware Files From
Where To Download iPhone Firmware Files From
Deals. Save on Apple devices and accessories.
DEALS