Google Chromebook Sales Rocket Past Apple MacBook Sales in 2013 [Chart]

POST

MAIL

Posted December 29, 2013 at 5:22pm by iClarified

Sales of the Google Chromebook rocketed past sales of the Apple MacBook in 2013, according to a NPD report that examined U.S. commercial channels. From the beginning of the year through November, 14.4 million desktops, notebooks and tablets were sold. That's an increase of 25.4% over 2012. Much better than the 3.1% sales increase experienced in 2012.

Desktop sales through the channel increased 8.5 percent, notebooks grew 28.9 percent, and tablets jumped 49 percent growth over the same time period in 2012. Windows notebooks showed no growth over 2012, Windows desktops increased by nearly 10 percent and Apple sales for notebooks and desktops combined fell by 7 percent.

Chromebooks, and Android tablets had the biggest impact on sales growth. 1.76 million units were sold compared to just 0.4 million last year. Chromebooks accounted for 21% of all notebook sales, up from a negligible share in 2012, and 8% of total computer and tablet sales, up from 0.1% in 2012.

Tablet sales captured more than 22 percent of all personal computing device sales sold through the commercial channel through November, Windows tablet sales nearly tripled off a very small base, and Android tablet sales grew more than 160 percent. Apple iPad sales accounted for 59 percent of the volume in the tablet market.

The NDC report only looked at sales through November; however, these numbers may get even more favorable for Google as Amazon recently announced that Chromebooks were two out of three of the top notebooks this holiday shopping season.

Take a look at the chart below for more details...

Read More

Google Chromebook Sales Rocket Past Apple MacBook Sales in 2013 [Chart]

Follow iClarified

gamerscul9870 - January 15, 2014 at 4:26pm

Many are against Google, who needs chromecrooks anyway?

Reply · Like

Max - December 30, 2013 at 9:33pm

The cheapo Chromebooks are less than an iPad. Some people want a laptop format - ie keyboard clamshell and full size screen vs 9.6" Not great but maybe good enough for your kids to use for school/Fbook etc.- if you cannot run to $1,000 for a Macbook ( and Win 8 is a POS). They are certainly better value than the Netbooks of a couple of years ago.

Tetrism - December 30, 2013 at 10:14pm

^ now this is logical comment that makes sense compare to all other butthurt comments ranting for nothing. I tried chromeOS before and i threw them out right away. And even if someone hand me a chromebook for free, i would never use it. But for majority of people that only browse the net or do simplest things with computing, chromebook is best choice. Dont tell me you'll need to spend $1000 on macbook just to get on facebook or check emails.

Max - December 30, 2013 at 10:27pm

No, I'm saying that if you think you need a laptop, or you want to buy your kids a computer for doing school work at home, the Chromebook looks like value for money - especially if you don't have that much anyway. Personally I would not buy one and my kids have to make do with my 'hand-me-downs' which are Macs. But the bottom line price seems like a deal. These are no more value than the cheapo tablets you buy in supermarkets but each cheap tablet sale is counted as an Andriod device versus an iPad - when in fact they bear no real comparison. The same holds true in comparing sales of these versus a macbook. You can buy a $1,000 Chromebook - but I bet the numbers sold are tiny.

Tetrism - December 30, 2013 at 10:40pm

Thats exactly what im talking about. But my comment was also towards those isheep that will come up saying stupid things like "omg macbook owns! Never buy chromebook" or some sort. Thats why i got my sister macbook pro retina. She goes to art school for graphic designing which needs good environment and compute powers. But for 5 year old that goes to pony shiny kiddy website or 80 year old grandma that searches for news, chromebook is bang for the money. Not everyone, but majority of people.

gamerscul9870 - December 30, 2013 at 10:59pm

Cheap computer means cheap specs. You're all like "ooh chrome books are paid more because it's cheap, that's all we need to enjoy a laptop". Well where is the backlit keyboard MacBooks have, where is the 4 LB weight for it, is it even thinner than a MacBook? Where's the so x integration only a MacBook can support, where are the page effects when you minimize or open a window because it's animated with shades and dimensions, what about the pixel free display? Can chromecrook do any of this? Is chrome even popular than safari?

gamerscul9870 - December 30, 2013 at 11:04pm

http://www.computerworld.com/s/article/9142004/Safari_edges_Chrome_in_Mac_speed_trials

Max - December 31, 2013 at 8:31am

@tetrism the answer to your rant about the lack of Chromebook spec might just have something to do with the extra 700 you pay for the shiny macbook with Retina display. The $1000 Chromebooks do have backlit keyboards and retina quality displays - but they have them because you are paying for them. You cannot compare a Merc with a Nissan Cherry in anything but the simplest of terms.

Damn - December 31, 2013 at 11:16am

Nobody asked.

Nobody reads - December 30, 2013 at 1:14am

Wrong. The study is only talking about commercial sales like schools. NOT all Laptops! Do you think 1.76M is 21% of all laptops, numbers don't make too much sense without the "commercial" part do they?

gamerscul9870 - December 30, 2013 at 2:18am

Thanks for clearing it up (;

Tetrism - December 30, 2013 at 7:42am

Yes you should learn to read. "however, these numbers may get even more favorable for Google as Amazon recently announced that Chromebooks were two out of three of the top notebooks this holiday shopping season."

gamerscul9870 - December 29, 2013 at 6:58pm

So many flattered tetrisms acting like it's no big deal, what the hell do chromecrooks even do?

Jleagle - December 29, 2013 at 10:23pm

Well for the millions of people out there that just use their computers for the internet, Chromebooks do everything that they need, quicker and easier than Windows / OSX

gamerscul9870 - December 29, 2013 at 10:27pm

Battery, energy use for loading, safari, resolution displays compared to HDTV, graphics performance?

Tetrism - December 29, 2013 at 6:54pm

gamerscul9870 - December 29, 2013 at 6:27pm

This is invalid. Apple's keynote showed more macs used then PC, I even seen macs being used than PC, who the Fck chose chromecrook over MacBook?

Ron12 - December 29, 2013 at 6:52pm

First, Apple's data could not have been current because there hasn't been a keynote since September. Second, Apple has switched to reporting usage rather than sales since it's been bested by Samsung and others in units sold. Third, I believe that slide was based on mobile devices not Macs vs PCs.

gamerscul9870 - December 29, 2013 at 7:00pm

Plus I once used PC and after few months it became total crap, blue screen after blue screen, gmail unexpectedly stopped working for no reason and everything else was fine, slow ass speed, low 2hr battery.

gamerscul9870 - December 29, 2013 at 5:57pm

Then explain why there aren't many windows 8 worshipers?

Tetrism - December 29, 2013 at 6:53pm

Because win8 sucks? And what in the world is win8 worshiper anyway lol. Apple has <2% users. Deal with it

Tetrism - December 30, 2013 at 7:39am

Why would i defend a product/company that is obviously winning in the chart. Because im being realistic doesnt make me into a fanboysm in any sort. Most people arent like you. Hence win8 sucks. But doesnt change the fact i use win7.